As Design Coach for the TED Fellows program from 2010–2018, I provided design mentorship and creative direction to support Fellows in developing compelling visual narratives for their talks. A core part of this role involved creating custom illustration support for individual presentations—adapting my visual style to suit the tone, subject matter, and storytelling needs of each speaker. With 20–30 talks per conference, this required rapidly shifting between distinct visual approaches—from scientific and technical to whimsical and conceptual—while maintaining clarity and impact under tight production timelines, ensuring each Fellow's message and personality was communicated as effectively as possible to a global audience.

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